#transphobictampons: It’s Not Offensive, It’s Oppressive

January 20, 2012

Kassie Hartendorp, Workers Party member and Queer Avenger.

At the end of 2011, an advertisement for Libra tampons was pulled from air after members from the queer community called out the company for its transphobia. Many argued that the company was sending a strong message to those who did not identify as the gender they were assigned at birth, that they were not as ‘authentic’ as their biological counterparts.

The issue was framed as being problematic for only a small amount of ‘oversensitive’ members of the trans community but the advertisement can be linked back to the way that negative images work to oppress many on the gender and sexuality spectrum.

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